I’ve been a little surprised at the Grumpy Gus responses of some people on Facebook; I’ve read comments that it’s just an attention-grabbing behavior by whomever does the challenge, it’s a huge waste of water, people are just sick of it for no particular reason and so on. I call BS on all that for a couple of reasons.
First, this disease is awful. I never got to meet my father-in-law because he died from it before I ever met my husband and by all accounts it was a horrible, horrible way to go.
Second, this campaign has been highly effective in both raising the awareness of the disease and in raising money. Last year, the association had raised under half a million dollars compared to nearly $15 million to date.
Third, I don’t care if you dump a tea cup or a trash barrel full of ice water – it’s the idea that counts to me.
The disease is horrible and this viral video phenomenon has raised over
Kent was challenged to do this and you can see how he did it on Facebook (in a hotel with an ice bucket and yes, he's donating cash as well).